IdeaLog

Use values and agree with your audience

6/24/2026

Our new edition of Voicing Our Values explains that the key to persuasion is to agree with your audience. Values can frame any debate to keep you in agreement. Consider this brand-new poll from...

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You Can’t Persuade Everyone

6/9/2026

This is the first of a series of IdeaLogs that will amplify messaging advice from our brand-new 2026 Edition of Voicing Our Values. You can download the whole book from our website. The first...

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The murder rate is way down and nobody knows it

5/13/2026

In 2025, the U.S. murder rate was the lowest in recorded history (nationwide records begin in 1960). It has nothing to do with Trump, with policing or sentencing. In fact, we really have no...

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Stop the generational horoscopes

4/29/2026

Blaming the boomers, or the millennials, or any other age group is no more truthful than a horoscope. Focusing on generations creates false conflicts that divert us from the real ones – the rich...

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It’s the greed

4/15/2026

Despite Iran, ICE, Epstein, and rampant corruption, the issue that Americans really care about this year is their own cost of living. While progressives love to answer public concerns with promises of specific legislation,...

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How to talk about petrochemical price gouging

4/2/2026

Current prices for gasoline, diesel fuel and other petrochemical products are not based on the market. They are a failure of the market system and it’s time for progressives to talk about it. As...

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PLI Bulletin

To persuade, always begin in agreement

7/7/2026

This is part of a series of IdeaLogs that will amplify messaging advice from our brand-new 2026 Edition of Voicing Our Values. You can download the whole book as a PDF from our website or get it...

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Disclosures, Wages, Curfews and More

7/7/2026

Honesty in Election Campaign Disclosures Act: It is essential for voters to be able to easily distinguish between paid election campaign communications from candidates and those from PACs or independent expenditure efforts. The Honesty in...

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SNAP, Medicaid, Values and More

6/24/2026

Hyperscale Data Center Moratorium Act: States and communities have not planned and are not ready for the impacts of large data centers. The Hyperscale Data Center Moratorium Act delays permitting for three years in...

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Scandals, Data Centers, AI and More

6/10/2026

Deceptive AI Campaign Disclosure Act: Voters must be able to identify fraudulent video, audio and pictures produced by AI or other tech and used in paid election campaign communications. The Deceptive AI Campaign Disclosure...

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Murder, Mifepristone, Happiness and More

5/13/2026

Crime Rate Study Commission Act: Largely because of media coverage, residents have a distorted view of crime rates in your state/city/county. The Crime Rate Study Commission Act creates a commission that will seek to...

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Generations, Tenants, Millionaires and More

4/29/2026

Tenants Right to Organize Act: For residential tenants, collective action is often the most effective, or only, way to solve legitimate grievances against the landlord. The Tenants Right to Organize Act, based on a District...

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