Honesty, Tenants, Conspiracies and More

Posted on July 24, 2024

Honesty in Election Campaign Disclosures Act: It is essential for voters to be able to easily distinguish between paid election campaign communications from candidates and those from PACs or independent expenditure efforts. The Honesty in Election...

How to talk about gun violence and health care

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As we recently explained here, there are three key rules of persuasion: (1) Always begin in agreement; (2) Use values to frame the debate; and (3) Show listeners how they benefit. Here’s how to apply...

Absenteeism, Transparency, Persuasion and More

Posted on July 8, 2024

Wage Transparency in Job Postings Act: Withholding pay information in employment ads leads to inequality in pay, usually with white males earning more than females and people of color. The Wage Transparency in Job Postings Act requires...

How to talk about the environment, regulation and spending

Posted on July 7, 2024

As we recently explained here, there are three key rules of persuasion: (1) Always begin in agreement; (2) Use values to frame the debate; and (3) Show listeners how they benefit. Here’s how to apply...

Conservation, Discrimination, Abortion and More

Posted on June 26, 2024

No Discrimination by Government Contractors Act: States, municipalities and counties have routinely included language in government contracts that prevent limited types of discrimination. The No Discrimination by Government Contractors Act expands protections to require contractors to adopt non-discrimination...

Another update on 2024 abortion rights ballot initiatives

Posted on June 24, 2024

Ballot initiatives to guarantee abortion rights are ALREADY ON THE BALLOT in five states so far: Colorado Coloradans for Protecting Reproductive Freedom is backing a measure to guarantee the right to abortion and allow...

How to talk about civil rights, climate change and criminal justice

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As we recently explained here, there are three key rules of persuasion: (1) Always begin in agreement; (2) Use values to frame the debate; and (3) Show listeners how they benefit. Here’s how to...

Gun Storage, Workers Rights, Economic Policy and More

Posted on June 12, 2024

Safe Storage of Firearms Act: Unsecured firearms are responsible for thousands of injuries and deaths each year. The Safe Storage of Firearms Act  requires that a gun must be secured with a gun lock...

Side with average Americans on economic policy

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Persuadable Americans care more about economic issues than anything else. They want to know who is going to help them with wages, benefits, bills, debt, health insurance, college loans, and the like. To them,...

Avoid Three Common Mistakes in Persuasion

Posted on May 29, 2024

First: Don’t repeat your opponent’s frame. To win any debate, you must proactively frame what the argument is about. A good frame is one where your language demonstrates, based upon your listeners’ preexisting beliefs,...

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