Over the past two years, violent crime across the United States plunged to its lowest level in decades. The Justice Department said so on September 20. Bet you hadn’t heard that. No wonder, since...
Direct face-to-face persuasion is a bit different. When you talk to people at their doors (e.g., campaigning) or in their offices (e.g., lobbying), there are potential advantages, if you use them. The big difference...
Last week, President Biden declared that the “MAGA philosophy” is “semi-fascism,” and right-wing heads exploded. It seems they have no idea what fascism is. So, let’s talk about it. But first, remember we’re talking...
Recent polls confirm that Americans overwhelmingly support abortion rights and oppose the Supreme Court’s reversal of Roe v. Wade. This is a powerful issue for progressives and Democrats in virtually every 2022 campaign. Before...
Door-to-door canvassing is the lifeblood of politics. Done right, it is the most effective method of political persuasion. But how is it done right? Here are ten tips: (1) Dress like someone voters would...
The short answer is—talk about it, for heaven’s sake. At the federal, state and local levels, climate change can energize progressives, especially young voters, and force conservatives to defend an indefensible position. Climate change...
Whether you’re trying to win an election or pass legislation, your campaign needs a central message that is repeated over and over. It’s your theme. But what makes a great theme and how do...
Pundits and optimists believe the abortion issue will energize Democrats in upcoming elections. Well, it should. But it’s not going to happen without a lot of legwork from progressives at the state and local...
When we talk about message framing, we’re aiming at a fairly narrow target because most Americans, both on the right and left, are not persuadable. Who is persuadable and what do they need to...
In just two weeks, we have seen two massacres where 31 innocent people were killed by gunmen who were both male, 18-years-old, and using AR-15 assault weapons. It’s time to stand up and speak...